The Centr - A space for insight, conversation & innovation
Welcome to The Centr
SHAPING THE FUTURE OF DATA CENTRE ENGINEERING
The Centr brings together thought leadership, research, and perspectives from across the industry, exploring the ideas, challenges, and innovations driving change.
Built on a foundation of technical excellence and real-world experience, The Centr connects complex thinking with clear direction, covering everything from energy and sustainability to engineering, digital innovation, and the people shaping our industry. This is where knowledge and perspectives are shared, and new ideas take shape.
Learn about RED's engineering perspective on AI, HPC and digital infrastructure, including how our NVIDIA partnership is powering next-generation AI factories.
Discover RED's expert insight into the energy and power challenges shaping resilient, future-proof Data Centre design.
See how RED's research and development is driving innovation and shaping the future of Data Centre engineering.
Gain insights into RED’s expertise in mechanical, electrical, plumbing, and digital engineering. Find out more about the innovative solutions that support the design, optimisation, and delivery of resilient, high-performing Data Centres.
Uncover RED's approach to sustainability and net zero, from energy-efficient design to strategies shaping a more responsible Data Centre industry.
Meet the people, expertise, and culture behind RED, and the perspectives shaping our industry from within.
ARE YOU READY FOR RUBIN?
Watch
Ideas shaping the future of digital infrastructure
Watch RED's engineering leaders explore the technologies, energy challenges and strategic decisions redefining Data Centres - from AI-ready infrastructure and power resilience to the future of sustainable design.
Episode 1 | Are you ready for Rubin?
Episode 1 | Are you ready for Rubin?
Lee Prescott | Designing Data Centres for Next-Generation AI at DCW 2026
Lee Prescott | Designing Data Centres for Next-Generation AI at DCW 2026
Phil Reid | Solving Complex Power Challenges at DCW 2026
Phil Reid | Solving Complex Power Challenges at DCW 2026
Thought Leadership
Analysis driving better engineering decisions
Explore in-depth articles, white papers and expert commentary examining the technologies, challenges and opportunities shaping digital infrastructure.
Events & Talks
Explore the key insights and emerging trends from Data Centre World 2026, where RED's experts joined industry leaders to discuss the future of AI infrastructure, Data Centre design, sustainability, and digital transformation. Our event recap highlights the biggest conversations, practical takeaways, and engineering challenges shaping the industry today.
Stay tuned for future events, where we'll continue to share expert perspectives and the latest developments driving the future of digital infrastructure.
Our Contributors
Explore insights from RED's thought leaders and subject matter experts as they share their knowledge, experience, and perspectives on the technologies and trends shaping the future of digital infrastructure.
SHORTS
VIDEO HIGHLIGHTS
Discover quick insights, expert perspectives, and highlights from RED through our latest short-form videos.
Are next-gen ai chips breaking data centre design?
Designing resilient energy systems for data centres
Frequently asked questions
Your questions answered about RED and The Centr
Find out more about RED's dedicated space for industry insight, thought leadership, and expert perspectives on Data Centre engineering.
What topics does The Centr cover?
It covers RED's thought leadership across six core themes:
- Technology (Artificial Intelligence & Digital Infrastructure)
- Energy & Power
- Research & Development Innovation
- MEP & Digital Engineering
- Sustainability & Net Zero Energy
- People & Culture
Who contributes to The Centr?
Content is created by RED's own engineering experts and leadership, sharing their practical knowledge about the way we design, build, and operate critical infrastructure, as well as insights into the future of our industry. This includes specialists like our Head of R&D, Chief Technology Officer, and Head of Energy.
What kind of content can I expect to find on The Centr?
The Centr will focus exclusively on thought leadership content, delivered through a variety of formats such as videos, executive interviews, articles, and panel conversations.
Covering topics like next-generation NVIDIA's AI platform and what it means for AI factories, future energy demand, Data Centre design and RED's own evolving AI reference design.
Content will be accessible on RED's website, YouTube channel and LinkedIn newsletter.
How can I get in touch with RED's experts featured on The Centr?
You can arrange a discussion with RED's leading industry experts by reaching out through our contact page.
Why can’t I watch videos on the page?
Some of the videos on our website are hosted by third-party platforms, such as YouTube and Vimeo, which use cookies. To watch these videos, you’ll need to accept all cookies through your cookie preferences.
